Just Retirement has appointed Keith Haggart as director of retirement needs.

Haggart joins from Prudential, where he was business director for equity release and where he designed and launched the insurer’s flexible lifetime mortgage. Prior to Prudential, Haggart worked at Britannic Retirement Solutions. He is a fellow of the Chartered Insurance Institute.

In his new role Haggart will aim to drive product development and distribution expansion in the equity release and long-term care markets.